Google confirmed earlier this month that they will roll out a Penguin update before the end of the year. The update will see the switch to a 'real-time' Penguin, meaning website rankings will be downgraded instantly for attempting to unscrupulously manipulate search engine rankings. Read more >
Interest has started to build again, re-igniting the much debated battle of apps vs responsive. But how do you know if you should design a responsive site that works across all devices or just focus on building an app?
What may seem tricky at first can actually become straightforward if you focus on your objective. For example, if your a business that offers useful digital tools or utilities that your customers use regularly, an app would be ideal. But if your objective is to offer all of your content to the widest audience possible then a responsive site would be best. Read more >
The biggest difference between Google and Facebook is search intent. Those searching on Google are looking for something specific, whereas Facebook users are shown ads as they browse based upon their interest. Read more >
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